js-marketing.com http://js-marketing.com/marketing Daily Updated Marketing News Sat, 04 Feb 2012 06:00:08 +0000 http://wordpress.org/?v=2.3.3 en Email Marketing Weekly Trends: It s All About the Super Bowl http://js-marketing.com/marketing/2012/02/04/email-marketing-weekly-trends-it-s-all-about-the-super-bowl/ http://js-marketing.com/marketing/2012/02/04/email-marketing-weekly-trends-it-s-all-about-the-super-bowl/#comments Sat, 04 Feb 2012 06:00:08 +0000 rockefelle http://js-marketing.com/marketing/2012/02/04/email-marketing-weekly-trends-it-s-all-about-the-super-bowl/ Email Marketing Weekly Trends: It s All About the Super Bowl
The top email marketing trending topic for the last full week in January 2012 was Super Bowl XLVI based on an analysis by Elite Email. Both small and large organizations were jumping onto the media juggernaut that is the Super Bowl as email marketing

Email Marketing Express
Email Marketing Express is professional and perfect e-mail marketing software. It will help you design and deliver millions of personalized HTML and Text messages to your customers as well as helpfully provide you with detailed reports and delivery logs.

New 2012 Release from Web-based Bond Adapt Recruiting and Staffing Software Adds Expanded Email Marketing, Improved Dashboards and Enhanced Searching
Staffing firms efficiency and productivity is dramatically improved as Bond International Software s (http://www.bond-us.com) flagship Adapt (http://www.bondadapt-us.com) staffing software enriches email marketing communications, Recruitment Studio

Super Bowl Weekend Twitter (And Exact Target) Style
Email marketing firm Exact Target announced that it has partnered with Twitter to host marketers in downtown Indianapolis and provide daily updates throughout Super Bowl weekend. Exact Target is actually based in Indianapolis, where the Super

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Timeless Email Marketing Quips From The White House
As we head into February of a presidential election year, there’s no doubt that the political season is in full swing. And with the State of the Union address, primaries and debates, there are always a number of funny quips that get uttered. As I was

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]]> http://js-marketing.com/marketing/2012/02/04/email-marketing-weekly-trends-it-s-all-about-the-super-bowl/feed/ User Reviews on HP LaserJet Pro 200 Color MFP M275nw http://js-marketing.com/marketing/2012/02/03/user-reviews-on-hp-laserjet-pro-200-color-mfp-m275nw/ http://js-marketing.com/marketing/2012/02/03/user-reviews-on-hp-laserjet-pro-200-color-mfp-m275nw/#comments Fri, 03 Feb 2012 18:00:21 +0000 rockefelle http://js-marketing.com/marketing/2012/02/03/user-reviews-on-hp-laserjet-pro-200-color-mfp-m275nw/ User Reviews on HP LaserJet Pro 200 Color MFP M275nw
As a standalone scanner, particularly with height adjustment and direct scan to a USB stick, it could be a very handy Internet marketing tool. As it is, with a slow, expensive-to-run colour laser underneath, it s not a machine with an obvious role.

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HP LaserJet Pro 200 Color MFP M275nw
There is now a laser printer for the eBay merchant, the HP LaserJet Pro 200 Color MFP M275nw. Well OK, you could use it for other things, but the key feature of this machine is its scanner, which is really more of a rostrum camera. Most flatbed scanners

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]]> http://js-marketing.com/marketing/2012/02/02/2310/feed/ JC Penney Reinvention Is Bold Bet, but Hardly Fail-Safe http://js-marketing.com/marketing/2012/02/01/jc-penney-reinvention-is-bold-bet-but-hardly-fail-safe/ http://js-marketing.com/marketing/2012/02/01/jc-penney-reinvention-is-bold-bet-but-hardly-fail-safe/#comments Wed, 01 Feb 2012 20:00:23 +0000 rockefelle http://js-marketing.com/marketing/2012/02/01/jc-penney-reinvention-is-bold-bet-but-hardly-fail-safe/ JC Penney Reinvention Is Bold Bet, but Hardly Fail-Safe
When Ron Johnson broke the news to Steve Jobs that he was leaving Apple to become CEO of JC Penney, his boss’ first question was, “Are you serious?” Mr. Johnson has received the same reaction countless times since that day last year in Mr. Jobs’ living

Five Lessons From Coca Cola s New Content Marketing Strategy
[From Jeff Bullas’s blog] Coca Cola has been part of popular culture for over 100 years and has been called a Vision Brand . Its marketing and communication is purposeful and connects with its audience in a way that makes it stand out from its

iCrossing Cited as a Strong Performer in Mobile Marketing Strategy and Execution by Independent Research Firm
NEW YORK, Jan. 31, 2012 /PRNewswire/ — iCrossing, a global digital marketing agency, today announced that the agency has been named a “strong performer” in The Forrester Wave : US Digital Agencies Mobile Marketing Strategy and Execution

Latham’s Steel Doors Launches New Online Marketing Strategy
Latham s Steel Doors, based in Stourbridge, UK, have revamped their website and online marketing strategy to better offer an extensive range of steel door products for both commercial and residential applications. Alex Latham, owner of Latham s steel

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]]> http://js-marketing.com/marketing/2012/01/30/2307/feed/ Bella Ideale Diamonds Announces New Gold Marketing Strategy http://js-marketing.com/marketing/2012/01/30/bella-ideale-diamonds-announces-new-gold-marketing-strategy/ http://js-marketing.com/marketing/2012/01/30/bella-ideale-diamonds-announces-new-gold-marketing-strategy/#comments Mon, 30 Jan 2012 08:00:07 +0000 rockefelle http://js-marketing.com/marketing/2012/01/30/bella-ideale-diamonds-announces-new-gold-marketing-strategy/ Bella Ideale Diamonds Announces New Gold Marketing Strategy
Bella Ideale Diamonds announces a new marketing strategy that provides customers with full trade in value of the pure gold content in unwanted jewelry. “These are tough times for customers and jewelers. If we can bring value to customers that is not

Report: Audi pitches Q5 diesel as performance variant, hybrid version for fuel economy
And to make sure diesels are here to stay, Audi is reworking their marketing strategy to pitch their diesel Q5 mid-sized crossovers as performance versions while their hybrid variants will be pitched for fuel economy here in America. This comes

Reposted vs. Repurposed Content What s the Difference?
Repurposing content is a key component of any good online marketing strategy. But some marketers new to the content game at times confuse repurposing with reposting (in fact, some editorial professionals do as well). Understanding the difference

McDonald’s Twitter campaign not textbook marketing strategy
McDonald’s just didn’t think things through, some say, when they embarked on their recent #MeetTheFarmers and #McDStories Twitter campaigns. It definitely was not what McDonald s had planned their ambitious Twitter campaign to be. Attempting to promote

5 Flaws in Your Mobile Marketing Strategy
The hyper-connected consumer of today has little patience for clutter or noise. His smartphone is the compass with which he engages the world, the persistent interface that guides him through the ever-evolving digital landscape. How then, as marketers, do

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]]> http://js-marketing.com/marketing/2012/01/29/2305/feed/ Ballantine Corporation Releases 2012 Direct Marketing Trends White Paper http://js-marketing.com/marketing/2012/01/29/ballantine-corporation-releases-2012-direct-marketing-trends-white-paper/ http://js-marketing.com/marketing/2012/01/29/ballantine-corporation-releases-2012-direct-marketing-trends-white-paper/#comments Sun, 29 Jan 2012 12:00:12 +0000 rockefelle http://js-marketing.com/marketing/2012/01/29/ballantine-corporation-releases-2012-direct-marketing-trends-white-paper/ Ballantine Corporation Releases 2012 Direct Marketing Trends White Paper
The Ballantine Corporation, a New Jersey-based full-service direct marketing company, just released their annual complementary white paper about potential trends in direct marketing in 2012. The white paper covers trends in direct mail, email marketing

Digital and Direct Marketing Jobs Rebounding in 1Q12
Digital and direct marketing hiring is expected to rebound in the first quarter of 2012, according to the Bernhart Associates’ Quarterly Employment Report: More than one-half of surveyed employers plan to add marketing staff over the next three

Pronto, South Florida’s Largest Product Fulfillment and Direct Marketing Company, Launches New Web Site
Pronto Post Inc., South Florida’s largest product fulfillment and direct mail company, unveiled its revamped web site (http://www.prontopost.com) this week. The longtime Hialeah-based letter shop, direct marketing services, and fulfillment provider

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Cost of sending direct mail could rise by 18m, Direct Marketing Association warns
Charities face an 18m annual increase in the cost of sending direct mail when bulk mail becomes subject to VAT this year, the Direct Marketing Association has warned. Bulk mail, used by many charities when sending direct mail for fundraising purposes, is

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